Dreyer's Scoops Up a Share of Doggie Treats Market

Oakland, CA - Dreyer's, the maker of Haagen-Dazs and other top ice cream brands, has discovered that doggie ice cream is something to bark about. Sold in the freezer section near the Drumsticks and Popsicles, Frosty Paws Frozen Treats for Dogs has quietly become the most profitable product line at Dreyer's Grand Ice Cream Holdings Inc., the nation's largest ice cream company...
Source: LATimes.com, 8/19/2005